Typography & Magazine conventions;

This morning we looked at the conventions for magazines and typography in print. We first looked at some images of different types of shoes before trying to match them with the correct font. Doing this showed us how the name of the font can relate to the topic for example a converse shoe and the font 'Berthold city' the connection being that the shoe was created in Berthold City.


We also looked at the way 
magazine articles are set out by using headers, gutters, sub headings and folios for a basic outline. We then looked at an article from a magazine and annotated the conventions that we noticed along with the type face used. Looking at typography we learnt the difference between sans serif and serif fonts and why each of them would be used. Sans serif for more modern, contemporary fonts like 'Arial' and serif for more traditional fonts such as 'Times Roman'.